Big data strikes again! With the modern advent of quiet background collection of a device user’s habits, AccuWeather and Spotify teamed up to analyze over 85 billion Spotify streams (anonymously) in over 900 cities. They compared the songs played with the weather conditions in those cities at the time and developed Climatune on the Spotify app.
According to the announcement from AccuWeather, some interesting trends emerged from the analysis:
Some fellow GeekDad and GeekMom writers decided to try out the Climatune playlists for our respective locations and we had a discussion of what our locales and weather conditions delivered us. When you select the Climatune link, the URL will want to pull your location. Once it knows your location, it will pull AccuWeather’s current conditions data and then predict a popular playlist based on previous users’ analyses.
This is what GeekDad Jonathan’s location delivered him on February 7th, a rainy day in Portland.
Meanwhile, at the same time, I had a sunny day in Colorado Springs:
There is a capability on the Climatune page to change the weather and see what music is playing in locations with weather different than your own. However, while you are able to choose the weather (only between “sunny”, “cloudy”, “rainy”, “snowy”, “windy”, and “clear night”), it’s a random selection of cities.
The Climatune webpage will present 30-second previews of the songs on the playlist presented, and if you’re interested in listening to the whole thing, select “View Playlist” and the list will open in the Spotify website on a computer, or your Spotify app on a mobile device.
If you are paying Spotify subscriber, you can listen to the full playlist for your location and weather conditions. Non-paying subscribers will receive many of the songs in full, but not all of them. You are also restricted in the same ways you are with other playlists: no ability to fast-forward or rewind, and the playlist will default to a shuffle-mode.
Here are a few other observations worth pointing out about the Climatune program:
While I’m certain they’re continuing to improve on this capability, right now Climatune is a fun way to further personalize your Spotify listening experience. If you are interested in incorporating the Climatune capability into your Spotify playlists, simply start here and follow the instructions on the website to connect it to your Spotify app.
This post was last modified on December 11, 2017 11:14 pm
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